How to choose the right freelance courses (without getting stuck in learning mode)

Let’s talk about freelance courses for a sec.

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There are so many freelance courses out there. Some are absolute game changers. Some are just okay. And some are basically a funnel designed to make you question everything you’ve ever done and then fork over $1,500 for a “signature system” that you probably don’t need or isn’t relevant to you.

It’s easy to fall into the trap of thinking the right course will unlock the next level in your business. And sometimes it will! But other times, it’s just a really expensive detour.

Here’s how to make sure you’re choosing freelance courses that move you forward—not just ones that look good on your credit card statement.

Step 1: Get real about your priorities

What’s missing from your skill set? Is there a type of project you’ve turned down but secretly wanted to say yes to? That’s your cue. Look for freelance courses that build your confidence in those areas.

And don’t forget the business side. Not everything is about your skillset. Maybe it’s time to learn how to market yourself or price your services without having a full-blown identity crisis.

Step 2: Choose your source wisely

Courses from universities and colleges (like SFU’s editing program—ask me how I know) can be gold. They’re usually accredited, often come with instructor feedback, and they won’t disappear the minute someone gets bored of their online persona.

But don’t count out individuals. A lot of industry pros run excellent freelance courses. Just do your homework—check their background, reviews, and maybe even slide into their DMs to see how they engage with their audience. If they’ve started offering freelance courses after only 6 months of freelancing, they don’t have the expertise to help you navigate your career. Look for someone with years of relevant experience, who can answer your questions and can offer a unique perspective.

Step 3: Ask around

Your network is a goldmine. Ask other freelancers which freelance courses helped them level up. A recommendation from someone you trust beats a flashy sales page every time.

Step 4: Test the waters

Look for free trials or sample lessons. Just know that if a freelance course has a free version, there’s probably a sales pitch coming. That’s fine—just make sure the value lines up before you hand over your money.

Step 5: Match your learning style

Do you ghost every self-paced course you start? You might need something with more accountability—like live calls, assignments, or deadlines. If your schedule’s packed, go for shorter freelance courses that let you work at your own pace (and actually finish them). If you have a history of not finishing courses, do some thinking to figure out what those courses had in common, and look for courses that are different.

Let’s talk about too much learning

Yep, it’s a thing. I’ve had students in my SFU course who already had degrees and certificates… and still felt like they weren’t ready to start freelancing. That “just one more course” mindset can keep you stuck for years.

Here’s the truth: you don’t need to know everything. You just need to get started. Learn, apply, reflect. Then go back and skill up as needed. You’ll learn more by doing than you ever will by watching 42 hours of video modules.

Watch out for the shiny things

We’ve all been there: you’re halfway through a course when something new and exciting scrolls past your feed. It promises transformation. Growth. Magic. Suddenly, your current course feels a little… meh.

Before you know it, you’re chasing another shiny freelance course. And another. And another.
Finish what you started. Implement it. Then move on. That’s how you build momentum.

Be strategic. Not overwhelmed.

Freelance courses should support your business—not delay it. So take the time to choose wisely, match your learning style, and most importantly, apply what you learn.

Need help figuring out where to invest your time and money next?

Or maybe you’re stuck in course overload and aren’t sure what’s actually going to move the needle in your freelance business?

That’s exactly the kind of thing we can tackle in a 1:1 mentorship session.
You don’t need another freelance course—you need a clear path forward.

👉 Click here to learn more about mentorship and book a session

And yes, I’ve been freelancing for almost 20 years, have taught freelancing for almost 10, and have mentored freelancers.

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